Billboards are everywhere and a successful campaign is achieved with the right strategy. Here are a few tips to consider when doing billboards.
- The design must be simple and bold.
- A picture showing the biggest benefit of your product or service.
- Up to seven words will make the most effective billboard, according to “Ultimate Small Business Marketing Guide.”
- Purchasing between 6 and 10 billboards located near each other creates the most effective awareness-building advertising campaign, according to “Ultimate Small Business Marketing Guide”